Crowdfunding

Crowdfunding Definition – Music Industry Example

South African singer Verity Price found it hard to get a recording contract in South Africa. As featured on Carte Blanche, music producer Peter Lacey explained that the market for English speaking music in South Africa is less than 500 000 people and this includes international artists. A successful record in South Africa is considered selling 5 000 units. Besides releasing an album there is the added tasks of getting radio stations to play the music and getting retailers to sell the album....